Smart Merino Claim this Business

Official Store For Superior Quality Ethically Sourced New Zealand Made 100% Merino Wool Base Layers, Thermals, Underwear & More for Men & Women. Shop Online
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  • $39.99 +
    Strong Wool Beanie
    Embrace the essence of New Zealand with our 100% natural fibre beanie. Made with strong wool, merino, and Lyocell, it’s a cozy nod to Kiwi culture. Ethically sourced and locally produced, it’s comfort and heritage woven into one.
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  • $44.99 +
    Long Merino Beanie - Flame Resistant
    Brass Monkeys FR (Flame-Resistant) long beanie is made with our FR fabric, a blend of merino wool and FR treated materials. Meeting the HRC1 standard, it offers additional flame resistance and electrical arc protection. This dual layered headwear is warm, breathable, durable, and highly visible. It is ideal for the workplace or on the frontline.
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  • $29.99 +
    Merino Skull Cap Beanie - Flame Resistant
    Brass Monkeys FR (Flame-Resistant) skull beanie is made with our FR fabric, a blend of merino wool and FR treated materials. Meeting the HRC1 standard, it offers additional flame resistance and electrical arc protection. This dual layered headwear is warm, breathable, durable, and highly visible. It is ideal for layering under any helmet.
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  • $24.99 +
    Merino Beanies for Kids
    Woven from 100% superfine merino wool traceable to New Zealand, our luxurious Merino Beanie for babies and toddlers is the epitome of winter warmth. Its delicate rib fabric embraces the head with unparalleled softness. Meticulously crafted in New Zealand, this beanie not only exudes elegance but als...
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