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New Items. The most recent additions to the I Love Ugly Online Store. New items are added throughout the year and will appear in this section
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  • Ridged Box Hood - Steel Blue
    $139 +
    Ridged Box Hood - Steel Blue
    A new addition to the ever growing ILU hoods collection. The Box Hood fit is inspired by the oversized warm-up hoods and sweatshirts from the 90s.The  Ridged Box Hood is an essential that offers a wider, baggier fit that features an exciting new fabrication. Cut from a premium cotton b...
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  • Ridged Trackie Short - Steel Blue
    $89 +
    Ridged Trackie Short - Steel Blue
    Introducing the all-new ILU Ridged Trackie Short. A slight twist from the much-loved original I Love Ugly Trackie Shorts with an added textured fabrication. Inspired by the sports sweat track pants from the 1990s and 2000s. Constructed to have a relaxed, knee-length fit and feel, the Ridged Tracki...
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  • Stripe Michael Pleat Short - Blue/White
    $119 +
    Stripe Michael Pleat Short - Blue/White
    I Love Ugly strives to deliver the utmost essentials to keep your wardrobe sharp, no matter the occasion. Bringing back the well-loved, in an updated version the Stripe Michael Pleat Short.A Short designed to sit above the knee and offer a relaxed and easy-going fit. Constructed from a premium cotto...
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  • Pretty Ugly Box hood - Midnight Navy
    $149 +
    Pretty Ugly Box hood - Midnight Navy
    Scotland based freelance graphic designer and illustrator, Stewart Armstrong's work spans traditional art, animation, and video, blending classic techniques with contemporary styles.Stewart collaborates with I Love Ugly on the "Pretty Ugly" collection a reflection of his dynamic creativity and passi...
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  • Clive Knit SS Polo - Charcoal
    $129 +
    Clive Knit SS Polo - Charcoal
    Introducing the Clive Knit SS Polo Shirt.A fully fashioned knitted polo shirt inspired by the late 70s, this shirt offers a timeless style with an all over 2x2 rib knit pattern and ILU script embroidery on the chest.The Clive Knit SS Polo Shirt will provide with you a long-lasting piece with ageless...
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  • Pretty Ugly Trucker Cap - Navy/White
    $59 +
    Pretty Ugly Trucker Cap - Navy/White
    The Pretty Ugly Trucker Cap is the perfect blend of style and comfort. With custom artworks from artist Stewart Armstrong.This cap features a classic mesh back for breathability and a structured front panel, this cap offers a relaxed yet trendy look. With an adjustable snapback closure ensures a cus...
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  • Freddie SS Shirt - White
    $109 +
    Freddie SS Shirt - White
    Introducing the Freddie Short Sleeve Shirt.This cropped boxy fitting short sleeve shirt features a textured waffle fabrication for that added premium feel, with a half placket at the center front and a elbow length sleeve.The Freddie Short Sleeve Shirt will provide you with a long-lasting piece with...
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